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  • Listen carefully to make sure I understand YOUR objectives and preferences.
  • Explain the home selling process thoroughly.
  • Discuss agency representation.
  • Stage your home for sale.
  • Implement my proven marketing plan for maximum exposure.
  • Place your listing on the Multiple Listing System,, Zillow,, and over 50 additional real estate websites.
  • Prepare marketing material for distribution.
  • Send Just Listed cards to neighbors and nearby target subdivisions.
  • Generate as many qualified buyers as possible and follow-up on leads and showings.
  • Communicate consistently, so you know what to expect.
  • Network the entire broker population by using e-flyers and other broker campaigns.
  • Negotiate on your behalf.
  • Pre-qualify and verify the purchaser’s financial capability of completing the transaction.
  • Negotiate any issues that may arise from the home inspection.
  • Diligently track the closing process on the sale of your home.
  • Coordinate the settlement and moving dates.
  • Answer any questions that may arise during our transaction.

Use my 35 years of Real Estate Experience to ensure that your home buying experience is as smooth and enjoyable as possible.

Marketing Program

Specific marketing activities to sell your home begin the moment you sign the Listing Agreement. From installing the “For Sale” sign to Internet marketing, I am constantly working to sell your home. My proven marketing plan is designed to expose your home to as many potential purchasers as possible - making them aware of the key selling features and benefits of YOUR home.

In order to receive top dollar, you need top exposure. My proven marketing plan provides you with that top exposure.  This includes:

  • Listing your home on the Multiple Listing Service.
  • Create a website specifically for the property address complete with multiple photos, virtual tour/slide tour, map information and web capture capability.
  • Create maximum web exposure through our innovative internet synchronization.
  • Prepare impressive high glossy property fact brochure, complete with multiple photos and property information.
  • Begin our e-campaign sending e-flyers to over 3,500 local Realtors.
  • Send high glossy “Just Listed” cards to neighbors and surrounding prospective areas.
  • Installation of a sentry lock box for Realtor access.
  • Feature the property on my website at
  • National relocation exposure.
  • Telemarketing to neighbors and potential prospects.
  • Weekly status reports.
  • Verbal feedback provided from showings using our CSS system – Centralized Showing System.
  • Print advertising – priority color advertising through the Real Estate Book and other local newspapers.  


Tips For Preparing Your Home For Sale

  • Tidy up the grounds, porches, and garage. Keep the lawn trimmed and edged. Make sure that your yard is clean. First impressions count!
  • Your front door adds to that first impression - be sure it is scrubbed or repainted if necessary.
  • Wash windows and clean/dust window coverings.
  • If any decorating or painting is needed (especially in the kitchen), do it now!  Twenty dollars worth of paint will make a much larger difference in the sales price.
  • Bathrooms help sell homes. Make this room sparkle.
  • Illumination is a welcome sign. Replace bulbs and turn on the lights.
  • Wash dishes, make beds, put away clothes and straighten up.
  • Keep pets out of the way during showings – many people are allergic.
  • Leave the showing to the salesperson. The salesperson knows the buyer’s requirements and can best emphasize the features of your home. If possible, leave the house during a showing.
  • Don’t discuss anything about the sale with a potential customer. Let your agent discuss price, terms, possession and other items concerning the sale. Your agent is qualified to bring negotiations to a favorable conclusion.
  • Never apologize for appearance, it either distracts or accentuates the problem.
  • Pack away valuables; store extra furniture, knick-knacks, guns, and medicines.

Look at your home objectively. Pretend you are seeing it for the first time, through a buyer’s eyes. Call or email me for recommendations on how to stage the property for presentation to prospective buyers. That is part of my expertise. I will be happy to walk through your home with you and help you “set the stage.”

Remember, my goal is to help you sell your home for the most amount of money, in the shortest period of time, with the least amount of inconvenience to you.

We only have one chance to make that good first impression!

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